{"id":8367,"date":"2022-04-05T13:46:16","date_gmt":"2022-04-05T13:46:16","guid":{"rendered":"http:\/\/beedigital.marketing\/?page_id=8367"},"modified":"2026-03-05T10:44:27","modified_gmt":"2026-03-05T10:44:27","slug":"case-study-empiribox","status":"publish","type":"page","link":"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/","title":{"rendered":"Case study &#8211; Empiribox"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8367\" class=\"elementor elementor-8367\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44796c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44796c5\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aaa4dd2\" data-id=\"aaa4dd2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4535308 elementor-widget elementor-widget-breadcrumbs\" data-id=\"4535308\" data-element_type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/beedigital.marketing\/\">Home<\/a><\/span><\/span><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9500c8 elementor-widget elementor-widget-heading\" data-id=\"b9500c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Back to the drawing board<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3b486e elementor-widget elementor-widget-text-editor\" data-id=\"d3b486e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>How did we turn total disaster into an award-winning campaign?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7fb737 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"f7fb737\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-block-end:0;flex-grow:1;border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider--element-align-start .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-start .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-start .elementor-divider__element{margin-inline-start:0}.elementor-widget-divider--element-align-end .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-end .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-end .elementor-divider__element{margin-inline-end:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a66a87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7a66a87\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7774a90\" data-id=\"7774a90\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53f81d7 elementor-widget elementor-widget-text-editor\" data-id=\"53f81d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Imagine your company is days away from launching its \u2018Science lesson in a box\u2019 product for schools.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a3023d elementor-widget elementor-widget-text-editor\" data-id=\"6a3023d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"10a272ba-dcfb-445c-a43c-38fb7e01d05d\">What a fantastic idea \u2013 everything you need to deliver a curriculum aligned and engaging science experiment in one place, packed and ready to go.<\/p><p>\u00a0<\/p><p id=\"1daf7644-513c-4974-80fa-7e06283c0d57\">Now picture waking up to the news that UK schools are closing to all but the children of essential workers as the government tries to stop the rampant spread of COVID-19.<\/p><p>\u00a0<\/p><p id=\"5bfeab36-4e5c-429d-921d-02dbceb036d9\">No pupils. No science labs. No science equipment.<\/p><p>\u00a0<\/p><p id=\"d7d02972-6a70-48ce-9179-3091f69340ca\">That was the problem facing Empiribox in early 2020.\u00a0They couldn\u2019t send out a single box.<\/p><p>\u00a0<\/p><p id=\"f7f2f349-aea7-48ec-a156-6e2a7f352aa0\">It wasn\u2019t looking good.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a0d6563 elementor-hidden-mobile\" data-id=\"a0d6563\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b38880 elementor-widget elementor-widget-image\" data-id=\"2b38880\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"80\" height=\"500\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\" class=\"attachment-large size-large wp-image-975\" alt=\"A vertical divider line in the Bee Digital Marketing colours\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png 80w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3-48x300.png 48w\" sizes=\"(max-width: 80px) 100vw, 80px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-640a88d\" data-id=\"640a88d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b960537 elementor-widget elementor-widget-image\" data-id=\"b960537\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"107\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-empiribox-300x107.jpg\" class=\"attachment-medium size-medium wp-image-8395\" alt=\"The company logo for Empiribox\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-empiribox-300x107.jpg 300w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-empiribox-1024x366.jpg 1024w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-empiribox-768x274.jpg 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-empiribox-1536x549.jpg 1536w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-empiribox-2048x731.jpg 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0e8c0f elementor-widget elementor-widget-text-editor\" data-id=\"b0e8c0f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Interactive Primary Science Platform<br \/>that combines the power of interactive video demonstrations with curriculum aligned hands-on experiments, lessons and supporting resources.<\/p><p>\u00a0<\/p><p><a href=\"https:\/\/home.empiribox.com\" target=\"_blank\" rel=\"noopener\">home.empiribox.com<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7bee57a elementor-section-content-middle elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7bee57a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-72a132c elementor-hidden-tablet\" data-id=\"72a132c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8417914 elementor-widget elementor-widget-image\" data-id=\"8417914\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-original-lead-magnet-768x1024.png\" class=\"attachment-large size-large wp-image-8416\" alt=\"An example of a lead magnet developed by Bee Digital Marketing for Empiribox showing a free school science self assessment\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-original-lead-magnet-768x1024.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-original-lead-magnet-225x300.png 225w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-original-lead-magnet.png 900w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e84e9bc\" data-id=\"e84e9bc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69349c0 elementor-widget elementor-widget-heading\" data-id=\"69349c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-958d8c4 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"958d8c4\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ede14e8 elementor-widget elementor-widget-text-editor\" data-id=\"ede14e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"e8b2391f-7196-45ba-8de8-3c025af6af4a\">Prior to the lockdown, when people only knew \u201cCorona\u201d as a decent Mexican lager served with a wedge of lime, Empiribox had commissioned Bee Digital to build a creative campaign to launch their new\u00a0\u2018Science lesson in a box\u2019 service.<\/p><p>\u00a0<\/p><p id=\"168d67af-a878-4ba3-846d-23ad911de905\"><strong>Building the audience<\/strong><\/p><p>\u00a0<\/p><p id=\"d9bcb22d-e213-4713-a3b4-92806c698553\">The campaign aimed to find Primary school Head Teachers, Senior Leaders, and Science co-ordinators through <strong>targeted Facebook ads<\/strong> and drive them to a <strong>high converting landing page<\/strong> to download a <strong>free Science Self-Assessment Guide<\/strong>.<\/p><p>\u00a0<\/p><p id=\"11d740f5-8c87-452b-a61a-2810e318e081\">This guide helped to identify gaps in their science curriculum, provide advice, and help make sure their school was \u2018science ready\u2019 for the new OFSTED framework.<\/p><p>\u00a0<\/p><p id=\"58516dd0-0cd9-4601-8437-5fc681cfc254\">Successful content marketing is essentially a bargain struck between the company and the prospective customer.<\/p><p>\u00a0<\/p><p id=\"ff9c9cc1-7bdf-4b88-9e3f-3c4d1456f302\">The prospect connects with the company (Empiribox) in exchange for something of value (the Science Assessment Guide).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-803d08d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"803d08d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f636005\" data-id=\"f636005\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9ee175 elementor-widget elementor-widget-heading\" data-id=\"e9ee175\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fc91ab elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"2fc91ab\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-084c8ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"084c8ff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-df46d7d\" data-id=\"df46d7d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5da5bb elementor-widget elementor-widget-text-editor\" data-id=\"a5da5bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"84189522-0e3f-4ecc-9487-4df8638946cc\"><strong>\u201cIs your school Science ready?\u201d<\/strong><\/p>\n<p><\/p>\n<p id=\"11d740f5-8c87-452b-a61a-2810e318e081\">This guide helped to identify gaps in their science curriculum, provide advice, and help make sure their school was \u2018science ready\u2019 for the new OFSTED framework.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f28122 elementor-widget elementor-widget-text-editor\" data-id=\"0f28122\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"a5cc3984-b617-453b-af81-0327f00c9a43\"><strong>The pack\u200b\u200b\u200b\u200b\u200b\u200b\u200b contained:<\/strong><\/p><p>\u00a0<\/p><ul id=\"c20f79a6-1ef5-4163-97c6-4f8f6ffc3b7d\"><li><strong>Science Self-Assessment tool<\/strong> \u2013 A breakdown of the topics and 4 KS1 &amp; KS2 areas (Curriculum &amp; skills resources, Equipment, Assessment, Teacher training, and exemplar videos), against which the teacher scored themselves for each science topic based on the 4 key areas to identify which areas need improvement<\/li><li><strong>Empiribox brochure<\/strong> \u2013 guided them towards packages and prices to help them fill those gaps<\/li><li><strong>50% discount on their first order<\/strong> \u2013 a discount incentive, reducing the risk for teachers to see for themselves how it can help transform their science lessons<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a3e6a6e\" data-id=\"a3e6a6e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b66d76 elementor-widget elementor-widget-image\" data-id=\"5b66d76\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-happy-scientist-768x1024.png\" class=\"attachment-large size-large wp-image-8418\" alt=\"A cartoon scientist who is smiling and holding two test tubes, each containing a different liquid. Background: Bee Digital Marketing colours\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-happy-scientist-768x1024.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-happy-scientist-225x300.png 225w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-happy-scientist.png 900w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e1135b7 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e1135b7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9256874\" data-id=\"9256874\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9973dbd elementor-widget elementor-widget-image\" data-id=\"9973dbd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-astronaut-768x1024.png\" class=\"attachment-large size-large wp-image-8421\" alt=\"A cartoon astronaut in a white spacesuit is flying through the air, looking happy. In the background are the Bee Digital Marketing colours\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-astronaut-768x1024.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-astronaut-225x300.png 225w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-astronaut.png 900w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-406a6db\" data-id=\"406a6db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25eee51 elementor-widget elementor-widget-text-editor\" data-id=\"25eee51\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"1c1a7f42-541f-4057-9ab2-8999e7226cf1\"><strong>Getting to know each other<\/strong><\/p><p>\u00a0<\/p><p id=\"26b47028-dd6f-46f7-904e-c44b2b7599b2\">Following our tried and tested \u2018Marketing to Schools Roadmap\u2019 process we mapped out the \u2018<strong>Convert &amp; Excite<\/strong>\u2018 phase, where we move prospects along in the relationship, and help position Empiribox\u2019s product as the <strong>solution to the schools\u2019 challenges<\/strong>.<\/p><p>\u00a0<\/p><ol id=\"fb3356be-9e9d-4c60-b496-7ab6d0649631\"><li><strong>Self Assessment Guide email series<\/strong> \u2013 automated emails that deliver the guide plus walk them through assessing their science curriculum and what to do next. This showcased Empiribox\u2019s knowledge and experience in the sector including tips, advice, blogs, etc.\u200b\u200b\u200b\u200b\u200b\u200b\u200b<\/li><li><strong>Facebook re-targeting advert<\/strong> \u2013 A new set of ads targeted at everyone who downloaded the guide, encouraging them to claim their discount.\u200b\u200b\u200b\u200b\u200b\u200b\u200b<\/li><li><strong>Excite Emails<\/strong> \u2013 Once the prospects have finished the Self-Assessment Guide email series they\u2019ll enter into a new email series to keep them engaged.<\/li><\/ol><p>\u00a0<\/p><p id=\"54a7f632-c10c-4ac1-bb98-98a61d893644\">That\u2019s a beautiful strategy. Simple, well-positioned, cost-effective.<\/p><p>\u00a0<\/p><p id=\"2d5dcd44-e6b5-47cc-b8f3-a41361f9bde1\">And then\u2026LOCKDOWN.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12b0b44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12b0b44\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-599f32d\" data-id=\"599f32d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bdf40ad elementor-widget elementor-widget-text-editor\" data-id=\"bdf40ad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"ea7bdd5d-b13d-42e7-a520-bff92b99e0c2\"><strong>Talk about back to the drawing board.<\/strong><\/p><p id=\"ea7bdd5d-b13d-42e7-a520-bff92b99e0c2\"><strong>\u00a0<\/strong><\/p><p>\u00a0<\/p><p id=\"37d25220-ac44-4059-b645-482e1f4e9939\">All the assets had been built, copy written, and automations set up.<\/p><p id=\"37d25220-ac44-4059-b645-482e1f4e9939\">\u00a0<\/p><p>\u00a0<\/p><p id=\"c296f26d-5cdd-4134-a876-340692111cc5\">And they all were part of a product that no one could buy\u00a0<img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.0.0\/svg\/1f625.svg\" alt=\"&lt;img draggable=\" \/><\/p><p id=\"c296f26d-5cdd-4134-a876-340692111cc5\">\u00a0<\/p><p>\u00a0<\/p><p id=\"2f43ef0c-af8b-443f-b595-02b117096728\">We were only certain of three things:<\/p><p id=\"2f43ef0c-af8b-443f-b595-02b117096728\">\u00a0<\/p><p>\u00a0<\/p><ol id=\"377e3d70-19ba-4079-a515-f7e14b489e48\"><li>In the short term, there would be no demand for physical products in schools<\/li><li>Every teacher was looking for remote learning resources that could be easily used at home<\/li><li>The \u2018Are you science ready?\u2019 positioning was a powerful and timely call to action<\/li><\/ol><p id=\"6579dac5-dff2-4043-9e80-3d039d11f8ff\">So what did we do? We switched marketing strategies.<\/p><p id=\"6579dac5-dff2-4043-9e80-3d039d11f8ff\"><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">\u00a0<\/span><\/p><p id=\"6579dac5-dff2-4043-9e80-3d039d11f8ff\"><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">Our objective now became to rapidly build a Learning Management System to provide free access to science content created by Empiribox, both for their customers and prospects throughout lockdown.<\/span><\/p><p id=\"6579dac5-dff2-4043-9e80-3d039d11f8ff\"><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">\u00a0<\/span><\/p><p>\u00a0<\/p><p id=\"f567740d-f307-4e2d-9c25-89d9e86f87ac\">Bee Digital\u00a0was tasked with the platform build, the marketing strategy, execution, and reporting.<\/p><p id=\"f567740d-f307-4e2d-9c25-89d9e86f87ac\">\u00a0<\/p><p id=\"da1c4b74-0767-4c63-b742-86dfa535eb18\">We named this\u00a0bespoke\u00a0LMS\u00a0\u2018Empiribox @ Home\u2019.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c4a160 elementor-widget elementor-widget-text-editor\" data-id=\"2c4a160\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>The product was the marketing strategy. The marketing strategy was the product.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3f3222 elementor-widget elementor-widget-text-editor\" data-id=\"f3f3222\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p id=\"a83f1ff2-b62f-47b0-bd14-41a781c01fc0\">The new campaign launched in May 2020, was promoted over 3 months.<\/p><p>\u00a0<\/p><p>We sought a CPA (Cost Per Acquisition) of \u00a316 per school (which included all advertising, agency, and development fees).<\/p><p>\u00a0<\/p><p id=\"0091b7fb-1cd3-404c-8400-7e6921b9abe2\">Empiribox was also keen to ensure regular, frequent usage of the platform with multiple users from each school, rather than just generating lots of free sign ups who show no real interest.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5dea1b3\" data-id=\"5dea1b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cab8c8 elementor-widget elementor-widget-image\" data-id=\"2cab8c8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"429\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-marketing-example-768x429.png\" class=\"attachment-medium_large size-medium_large wp-image-8440\" alt=\"3 devices showing examples of Empiribox&#039;s product as a Bee Digital Marketing case study\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-marketing-example-768x429.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-marketing-example-300x168.png 300w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-marketing-example-1024x572.png 1024w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-marketing-example.png 1197w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5c4b17c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5c4b17c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b53763f\" data-id=\"b53763f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a1f9f7 elementor-widget elementor-widget-heading\" data-id=\"1a1f9f7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The outcome<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e04e34 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"0e04e34\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-167062a\" data-id=\"167062a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbb7ad4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbb7ad4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4718cb0\" data-id=\"4718cb0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca83cf1 elementor-widget elementor-widget-text-editor\" data-id=\"ca83cf1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Within the first three weeks, 1014 schools signed up to the platform.<\/strong><\/p><p><strong>\u00a0<\/strong><\/p><p>By week 12 that had risen to 1735 schools.<\/p><p>The ad spend budget of \u00a3900 worked out at approx 50p per Ad conversion.<\/p><p>\u00a0<\/p><p>Factoring in all costs, each school prospect was acquired for just \u00a35.76, 64% lower than the estimate of \u00a316.<\/p><p>\u00a0<\/p><p>Weekly engagement emails were sent to teachers with system updates, guided lesson plans, and usage statistics, which gained an average 28.7% open rate, way above the industry average of 15%.<\/p><p>\u00a0<\/p><p>Throughout June 2020, the platform\u2019s first full month in operation, the system was accessed by 7,168 people from 1,442 schools.<\/p><p>\u00a0<\/p><p>This meant we were able to help deliver science education to thousands of children from all over the UK. Despite COVID-19 keeping the school doors shut for many.<\/p><p>\u00a0<\/p><p>Most importantly, we\u2019ve continued to support Empiribox Ltd to deliver home science lessons to UK schools and families.<\/p><p>\u00a0<\/p><p>We now have over 2200 (and growing!) schools using the new platform and engaging with Empiribox\u2019s products.<\/p><p>\u00a0<\/p><p>We were also humbled and delighted that this campaign won the <a href=\"https:\/\/globalagencyawards.net\/2020-winners\/\" target=\"_blank\" rel=\"noopener\">Global Agency Award 2020 \u2018Best Crisis Communications or Response Campaign\u2019,<\/a> and Global Marketing Awards 2020 \u2018Global Education Campaign\u2019.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c5f9ad3\" data-id=\"c5f9ad3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-03d2263 elementor-widget elementor-widget-image\" data-id=\"03d2263\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-sign-ups-768x1024.png\" class=\"attachment-large size-large wp-image-8488\" alt=\"A chart with weeks on the x axis and number of signups on the y axis, showing how Empiribox&#039;s number of signups rose after choosing Bee Digital Marketing to work with them\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-sign-ups-768x1024.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-sign-ups-225x300.png 225w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/empiribox-sign-ups.png 900w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f2fa27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f2fa27\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-174f6c7\" data-id=\"174f6c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ffd092 elementor-widget elementor-widget-heading\" data-id=\"2ffd092\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ready to grow your education business? \ud83d\ude0e<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4766546 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4766546\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"http:\/\/beedigital.marketing\/work-with-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">I'm ready, let's do 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Imagine your company is days away from launching its \u2018Science lesson in a box\u2019 product for schools. What a fantastic idea \u2013 everything you need to deliver a curriculum aligned and engaging science experiment in one place, packed and ready &#8230; <a title=\"Case study &#8211; Empiribox\" class=\"read-more\" href=\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/\" aria-label=\"More on Case study &#8211; Empiribox\">Read more<\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"parent":9024,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-8367","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Empiribox case study | Education marketing campaign<\/title>\n<meta name=\"description\" content=\"Read how Bee Digital&#039;s school marketing experts helped science product Empiribox go from crisis to 2000+ school prospects in a single term.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Empiribox case study | Education marketing campaign\" \/>\n<meta property=\"og:description\" content=\"Read how Bee Digital&#039;s school marketing experts helped science product Empiribox go from crisis to 2000+ school prospects in a single term.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/\" \/>\n<meta property=\"og:site_name\" content=\"Bee Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-05T10:44:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/\",\"url\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/\",\"name\":\"Empiribox case study | Education marketing campaign\",\"isPartOf\":{\"@id\":\"https:\/\/beedigital.marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\",\"datePublished\":\"2022-04-05T13:46:16+00:00\",\"dateModified\":\"2026-03-05T10:44:27+00:00\",\"description\":\"Read how Bee Digital's school marketing experts helped science product Empiribox go from crisis to 2000+ school prospects in a single term.\",\"breadcrumb\":{\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/#primaryimage\",\"url\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\",\"contentUrl\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\",\"width\":80,\"height\":500,\"caption\":\"A vertical divider line in the Bee Digital Marketing colours\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-empiribox\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/beedigital.marketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case studies\",\"item\":\"https:\/\/beedigital.marketing\/case-studies\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Case study &#8211; 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