{"id":8097,"date":"2022-04-05T09:05:06","date_gmt":"2022-04-05T09:05:06","guid":{"rendered":"http:\/\/beedigital.marketing\/?page_id=8097"},"modified":"2026-03-05T10:45:35","modified_gmt":"2026-03-05T10:45:35","slug":"case-study-mint-class","status":"publish","type":"page","link":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/","title":{"rendered":"Case study &#8211; Mint Class"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8097\" class=\"elementor elementor-8097\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44796c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44796c5\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aaa4dd2\" data-id=\"aaa4dd2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5cfdc26 elementor-widget elementor-widget-breadcrumbs\" data-id=\"5cfdc26\" data-element_type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/beedigital.marketing\/\">Home<\/a><\/span><\/span><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9500c8 elementor-widget elementor-widget-heading\" data-id=\"b9500c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">The Psychology of<br>Seating Plans<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3b486e elementor-widget elementor-widget-text-editor\" data-id=\"d3b486e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>How one of our edtech clients generated \u00a375k of school sales in just 4 weeks<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7fb737 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"f7fb737\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-block-end:0;flex-grow:1;border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider--element-align-start .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-start .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-start .elementor-divider__element{margin-inline-start:0}.elementor-widget-divider--element-align-end .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-end .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-end .elementor-divider__element{margin-inline-end:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a66a87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7a66a87\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7774a90\" data-id=\"7774a90\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53f81d7 elementor-widget elementor-widget-text-editor\" data-id=\"53f81d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b>The Education Sector. It\u2019s constantly under pressure, with budget cuts left right and centre meaning that, for those businesses operating in this sector, it\u2019s more important than ever to ensure that any marketing spend actually makes a real impact \u2013 and offers a serious return on your investment.<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a3023d elementor-widget elementor-widget-text-editor\" data-id=\"6a3023d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When we were approached by the people at MINTclass to help them to generate new leads, we were excited by the opportunities for truly creative campaigns which lay ahead.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a0d6563 elementor-hidden-mobile\" data-id=\"a0d6563\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b38880 elementor-widget elementor-widget-image\" data-id=\"2b38880\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"80\" height=\"500\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\" class=\"attachment-large size-large wp-image-975\" alt=\"A vertical divider line in the Bee Digital Marketing colours\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png 80w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3-48x300.png 48w\" sizes=\"(max-width: 80px) 100vw, 80px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-640a88d\" data-id=\"640a88d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b960537 elementor-widget elementor-widget-image\" data-id=\"b960537\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"143\" height=\"94\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-mint-class.png\" class=\"attachment-large size-large wp-image-8106\" alt=\"The company logo for Mint Class\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0e8c0f elementor-widget elementor-widget-text-editor\" data-id=\"b0e8c0f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Transforming how schools visualise and utilise student information<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7bee57a elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7bee57a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-72a132c\" data-id=\"72a132c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8417914 elementor-widget elementor-widget-image\" data-id=\"8417914\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-plan-768x1024.png\" class=\"attachment-large size-large wp-image-8107\" alt=\"A graphic of a computer screen which is showing a classroom seating plan\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-plan-768x1024.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-plan-225x300.png 225w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-plan.png 900w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e84e9bc\" data-id=\"e84e9bc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69349c0 elementor-widget elementor-widget-heading\" data-id=\"69349c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-958d8c4 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"958d8c4\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ede14e8 elementor-widget elementor-widget-text-editor\" data-id=\"ede14e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>MINTclass trusted us to reposition the brand in a way which highlighted just how diverse their resource truly is, however we faced a challenge: MINTclass is a product for schools developed by tech-people, not educators.<\/p><p>\u00a0<\/p><p>This makes the messaging tricky, as in the education sector people want to hear from the teachers about what their needs really are.<\/p><p>\u00a0<\/p><p>So how could we get around this?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c7ce2a0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c7ce2a0\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5b0197ff\" data-id=\"5b0197ff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7c0dba18\" data-id=\"7c0dba18\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-229bd929 elementor-widget elementor-widget-image\" data-id=\"229bd929\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"520\" height=\"40\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line.png\" class=\"attachment-full size-full wp-image-1868\" alt=\"A divider line in the Bee Digital Marketing colours\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line.png 520w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-300x23.png 300w\" sizes=\"(max-width: 520px) 100vw, 520px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f141ecf elementor-widget elementor-widget-testimonial\" data-id=\"5f141ecf\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-testimonial-wrapper{overflow:hidden;text-align:center}.elementor-testimonial-wrapper .elementor-testimonial-content{font-size:1.3em;margin-bottom:20px}.elementor-testimonial-wrapper .elementor-testimonial-name{line-height:1.5;display:block}.elementor-testimonial-wrapper .elementor-testimonial-job{font-size:.85em;display:block}.elementor-testimonial-wrapper .elementor-testimonial-meta{width:100%;line-height:1}.elementor-testimonial-wrapper .elementor-testimonial-meta-inner{display:inline-block}.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-details,.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-image{display:table-cell;vertical-align:middle}.elementor-testimonial-wrapper .elementor-testimonial-meta .elementor-testimonial-image img{width:60px;height:60px;border-radius:50%;-o-object-fit:cover;object-fit:cover;max-width:none}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-aside .elementor-testimonial-image{padding-inline-end:15px}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-aside .elementor-testimonial-details{text-align:start}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-details,.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-image{display:block}.elementor-testimonial-wrapper .elementor-testimonial-meta.elementor-testimonial-image-position-top .elementor-testimonial-image{margin-bottom:20px}<\/style>\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"I can't believe there were so many avenues we have not yet explored. Bee Digital made them seem so straight forward - I am almost kicking myself for having not done these already.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta elementor-has-image elementor-testimonial-image-position-aside\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-image\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"143\" height=\"94\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/logo-mint-class.png\" class=\"attachment-medium size-medium wp-image-8106\" alt=\"The company logo for Mint Class\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Iain Bell<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Founder\/CEO<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-673e69a7 elementor-widget elementor-widget-image\" data-id=\"673e69a7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"520\" height=\"40\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-2.png\" class=\"attachment-full size-full wp-image-1871\" alt=\"A divider line in the Bee Digital Marketing colours\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-2.png 520w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-2-300x23.png 300w\" sizes=\"(max-width: 520px) 100vw, 520px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6eb37cb2\" data-id=\"6eb37cb2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-803d08d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"803d08d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f636005\" data-id=\"f636005\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9ee175 elementor-widget elementor-widget-heading\" data-id=\"e9ee175\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fc91ab elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"2fc91ab\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-084c8ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"084c8ff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-df46d7d\" data-id=\"df46d7d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5da5bb elementor-widget elementor-widget-text-editor\" data-id=\"a5da5bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>MINTclass had been developed with teachers\u2019 support, and had an outstanding reputation.<\/strong><\/p><p><strong>\u00a0<\/strong><\/p><p><strong>Their success up until this point had been purely down to its spread through word of mouth \u2013 but we needed to take it further.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f28122 elementor-widget elementor-widget-text-editor\" data-id=\"0f28122\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We enlisted the help of educational psychologist, Dr Asha Patel, to work with MINTclass to create content to form part of our 8-step marketing funnel which turns teachers into customers and, ultimately, into brand advocates.<\/p><p>\u00a0<\/p><p>With Dr Patel able to represent the brand from the perspective of someone with professional insight into student wellbeing, we were able to give the campaign the gravitas it needed to resonate with teachers.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a3e6a6e\" data-id=\"a3e6a6e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c78b3c elementor-widget elementor-widget-text-editor\" data-id=\"5c78b3c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>With Dr Patel\u2019s help, we created an insightful <a href=\"https:\/\/www.mintclass.com\/blog\/the-psychology-of-seating-plans\">blog <\/a>which was hosted on MINTclass\u2019 website and promoted via a Facebook advert, with a call to action to download our free high-value <a href=\"https:\/\/www.mintclass.com\/classroom-management-download\">blueprint to effective classroom management<\/a>.<\/p><p>\u00a0<\/p><p>This gated content allowed us to capture the details of these new leads, and bring them into an email series which we used to encourage people to request a one to one demo with MINTclass.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b3cdd58 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b3cdd58\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c684c56\" data-id=\"c684c56\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1e2fb68\" data-id=\"1e2fb68\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39c33ab elementor-widget elementor-widget-heading\" data-id=\"39c33ab\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Outcome<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a20bae6 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-global elementor-global-6716 elementor-widget-divider\" data-id=\"a20bae6\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12b0b44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12b0b44\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2775c94\" data-id=\"2775c94\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cab8c8 elementor-widget elementor-widget-image\" data-id=\"2cab8c8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-conversion-1024x768.png\" class=\"attachment-large size-large wp-image-8148\" alt=\"Graph showing Mint class conversion rates\" srcset=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-conversion-1024x768.png 1024w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-conversion-300x225.png 300w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-conversion-768x576.png 768w, https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/bee-digital-mint-class-conversion.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-599f32d\" data-id=\"599f32d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bdf40ad elementor-widget elementor-widget-text-editor\" data-id=\"bdf40ad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>For every campaign we work on, we don\u2019t just get it running and leave it running.<\/strong><\/p><p>\u00a0<\/p><p>We constantly monitor, tweak and refine it to ensure that it\u2019s as impactful as possible- and this campaign was no different.<\/p><p>\u00a0<\/p><p>The landing page taking people to the blueprint to effective classroom management originally converted at 38% (which was great, as we aim for a 40% conversion rate to consider a campaign successful) but we wanted to aim higher.<\/p><p>\u00a0<\/p><p>We analysed the performance of the landing page and made some adjustments for mobile viewing (as most of our traffic was coming via mobile devices) and managed to <strong>increase to the current click through rate to 63%.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c4a160 elementor-widget elementor-widget-text-editor\" data-id=\"2c4a160\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Split testing on Facebook<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3f3222 elementor-widget elementor-widget-text-editor\" data-id=\"f3f3222\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The Facebook advert, which we split tested and refined to ensure they were constantly optimised sat at a 2% click through rate (doubling what Facebook classes as a good CTR), making the cost per click only 11p.<\/p><p>\u00a0<\/p><p>Plus, the high conversion rate to the gated download of 63% meant it cost MINTclass only 17p per person subscribing to the download and registering for email communications.<\/p><p>\u00a0<\/p><p>When you think how expensive the cost per lead can be via other forms of marketing, such as stands at events or PR campaigns which are difficult to measure, it\u2019s easy to see how high the return on the investment can be for data driven campaigns such as these.<\/p><p>\u00a0<\/p><p><strong>But of course, leads are nothing if they don\u2019t convert to sales.<\/strong><\/p><p>\u00a0<\/p><p>We contacted these leads through an email automation to upsell the idea of having a product demo.<\/p><p>\u00a0<\/p><p>MINTclass converted almost 60% of the demo requests into sales, resulting in a whopping \u00a375,000 of business in just 4 weeks.<\/p><p>\u00a0<\/p><p><b>Is your budget working hard enough for your business?<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f2fa27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f2fa27\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-174f6c7\" data-id=\"174f6c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ffd092 elementor-widget elementor-widget-heading\" data-id=\"2ffd092\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ready to grow your education business? \ud83d\ude0e<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4766546 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4766546\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"http:\/\/beedigital.marketing\/work-with-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">I'm ready, let's do this<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a101fd7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a101fd7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-142432c9\" data-id=\"142432c9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7d3b1398 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d3b1398\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-445b2f8e\" data-id=\"445b2f8e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99d7712 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"99d7712\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>.elementor-widget-image-box .elementor-image-box-content{width:100%}@media (min-width:768px){.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper,.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{display:flex}.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{text-align:end;flex-direction:row-reverse}.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper{text-align:start;flex-direction:row}.elementor-widget-image-box.elementor-position-top .elementor-image-box-img{margin:auto}.elementor-widget-image-box.elementor-vertical-align-top .elementor-image-box-wrapper{align-items:flex-start}.elementor-widget-image-box.elementor-vertical-align-middle .elementor-image-box-wrapper{align-items:center}.elementor-widget-image-box.elementor-vertical-align-bottom .elementor-image-box-wrapper{align-items:flex-end}}@media (max-width:767px){.elementor-widget-image-box .elementor-image-box-img{margin-left:auto!important;margin-right:auto!important;margin-bottom:15px}}.elementor-widget-image-box .elementor-image-box-img{display:inline-block}.elementor-widget-image-box .elementor-image-box-title a{color:inherit}.elementor-widget-image-box .elementor-image-box-wrapper{text-align:center}.elementor-widget-image-box .elementor-image-box-description{margin:0}<\/style><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"151\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/02\/prolific-london-awards-2019-winner.jpg\" class=\"attachment-full size-full wp-image-240\" alt=\"A graphic which shows that Bee Digital Marketing won a Prolific London Award in 2019\" \/><\/figure><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-22986b6a\" data-id=\"22986b6a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f9c77b3 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"2f9c77b3\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"151\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/02\/global-marketing-awards-winner-2020-2.jpg\" class=\"attachment-full size-full wp-image-243\" alt=\"A graphic which shows that Bee Digital Marketing was a winner in the 2020 Global Marketing Awards\" \/><\/figure><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-443f9564\" data-id=\"443f9564\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-128cbb16 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"128cbb16\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"151\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/02\/global-agency-awards-winner-2020-2.jpg\" class=\"attachment-full size-full wp-image-244\" alt=\"A graphic which shows that Bee Digital Marketing was a winner in the 2020 Global Agency Awards\" \/><\/figure><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-da5b50d\" data-id=\"da5b50d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34fd79a3 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"34fd79a3\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"151\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/02\/logo-digital-marketing-partner.jpg\" class=\"attachment-full size-full wp-image-253\" alt=\"A graphic which shows that Bee Digital Marketing are a certified partner of Digital Marketer Labs LLC\" \/><\/figure><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-365e1296\" data-id=\"365e1296\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-286fd617 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"286fd617\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"151\" src=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/02\/uk-digital-growth-awards-2019-finalist.jpg\" class=\"attachment-full size-full wp-image-256\" alt=\"A graphic showing that Bee Digital Marketing was a finalist in the UK Digital Growth Awards in 2019\" \/><\/figure><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Psychology ofSeating Plans How one of our edtech clients generated \u00a375k of school sales in just 4 weeks The Education Sector. It\u2019s constantly under pressure, with budget cuts left right and centre meaning that, for those businesses operating in this sector, it\u2019s more important than ever to ensure that any marketing spend actually makes &#8230; <a title=\"Case study &#8211; Mint Class\" class=\"read-more\" href=\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/\" aria-label=\"More on Case study &#8211; Mint Class\">Read more<\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"parent":9024,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-8097","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mintclass case study | Education marketing campaign<\/title>\n<meta name=\"description\" content=\"How Bee digital used psychology to create a high value blueprint for effective classroom management.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mintclass case study | Education marketing campaign\" \/>\n<meta property=\"og:description\" content=\"How Bee digital used psychology to create a high value blueprint for effective classroom management.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/\" \/>\n<meta property=\"og:site_name\" content=\"Bee Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-05T10:45:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/\",\"url\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/\",\"name\":\"Mintclass case study | Education marketing campaign\",\"isPartOf\":{\"@id\":\"https:\/\/beedigital.marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\",\"datePublished\":\"2022-04-05T09:05:06+00:00\",\"dateModified\":\"2026-03-05T10:45:35+00:00\",\"description\":\"How Bee digital used psychology to create a high value blueprint for effective classroom management.\",\"breadcrumb\":{\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#primaryimage\",\"url\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\",\"contentUrl\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png\",\"width\":80,\"height\":500,\"caption\":\"A vertical divider line in the Bee Digital Marketing colours\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/beedigital.marketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case studies\",\"item\":\"https:\/\/beedigital.marketing\/case-studies\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Case study &#8211; Mint Class\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/beedigital.marketing\/#website\",\"url\":\"https:\/\/beedigital.marketing\/\",\"name\":\"Bee Digital\",\"description\":\"Education Marketing Agency | Marketing Services for Education &amp; EdTech companies\",\"publisher\":{\"@id\":\"https:\/\/beedigital.marketing\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/beedigital.marketing\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/beedigital.marketing\/#organization\",\"name\":\"Bee Digital ltd\",\"url\":\"https:\/\/beedigital.marketing\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/beedigital.marketing\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/Bee-Digital-Education-Marketing-600px-x-600px-web-ready.png\",\"contentUrl\":\"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/Bee-Digital-Education-Marketing-600px-x-600px-web-ready.png\",\"width\":600,\"height\":600,\"caption\":\"Bee Digital ltd\"},\"image\":{\"@id\":\"https:\/\/beedigital.marketing\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mintclass case study | Education marketing campaign","description":"How Bee digital used psychology to create a high value blueprint for effective classroom management.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/","og_locale":"en_US","og_type":"article","og_title":"Mintclass case study | Education marketing campaign","og_description":"How Bee digital used psychology to create a high value blueprint for effective classroom management.","og_url":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/","og_site_name":"Bee Digital","article_modified_time":"2026-03-05T10:45:35+00:00","og_image":[{"url":"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/","url":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/","name":"Mintclass case study | Education marketing campaign","isPartOf":{"@id":"https:\/\/beedigital.marketing\/#website"},"primaryImageOfPage":{"@id":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#primaryimage"},"image":{"@id":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#primaryimage"},"thumbnailUrl":"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png","datePublished":"2022-04-05T09:05:06+00:00","dateModified":"2026-03-05T10:45:35+00:00","description":"How Bee digital used psychology to create a high value blueprint for effective classroom management.","breadcrumb":{"@id":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#primaryimage","url":"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png","contentUrl":"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/03\/bee-digital-divider-line-3.png","width":80,"height":500,"caption":"A vertical divider line in the Bee Digital Marketing colours"},{"@type":"BreadcrumbList","@id":"http:\/\/beedigital.marketing\/case-studies\/case-study-mint-class\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/beedigital.marketing\/"},{"@type":"ListItem","position":2,"name":"Case studies","item":"https:\/\/beedigital.marketing\/case-studies\/"},{"@type":"ListItem","position":3,"name":"Case study &#8211; Mint Class"}]},{"@type":"WebSite","@id":"https:\/\/beedigital.marketing\/#website","url":"https:\/\/beedigital.marketing\/","name":"Bee Digital","description":"Education Marketing Agency | Marketing Services for Education &amp; EdTech companies","publisher":{"@id":"https:\/\/beedigital.marketing\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/beedigital.marketing\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/beedigital.marketing\/#organization","name":"Bee Digital ltd","url":"https:\/\/beedigital.marketing\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/beedigital.marketing\/#\/schema\/logo\/image\/","url":"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/Bee-Digital-Education-Marketing-600px-x-600px-web-ready.png","contentUrl":"https:\/\/beedigital.marketing\/wp-content\/uploads\/2022\/04\/Bee-Digital-Education-Marketing-600px-x-600px-web-ready.png","width":600,"height":600,"caption":"Bee Digital ltd"},"image":{"@id":"https:\/\/beedigital.marketing\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/pages\/8097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/comments?post=8097"}],"version-history":[{"count":5,"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/pages\/8097\/revisions"}],"predecessor-version":[{"id":37718,"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/pages\/8097\/revisions\/37718"}],"up":[{"embeddable":true,"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/pages\/9024"}],"wp:attachment":[{"href":"https:\/\/beedigital.marketing\/wp-json\/wp\/v2\/media?parent=8097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}